Cell based meat ready to take off https://www.sfchronicle…
Cell based meat ready to take off
Bay Area companies race to get the first cell-based 'meat' to market
You could call it a meat race. A select group of Bay Area and international companies is vying to get the first cell-based meat to market: that is, a meat product created entirely with in-vitro cells derived from chicken, fish, beef or pork, rather than from slaughtered animals. Proponents say the technology promises to be a more sustainable, safe and humane way to feed the world’s booming population of meat eaters. “I was thinking, ‘Are we walking on the moon?’ It was like a voyage of discovery,” Chris Jones says of his first taste of the chicken cells produced at San Francisco’s Just Inc. formerly called Hampton Creek, where he is vice president of product development. “It’s pure. It’s clean.